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Find the most essential SEO glossary terms, jargon, and abbreviations to help you understand and improve your website’s visibility.
A canonical tag is an HTML element that specifies the preferred version of a webpage, helping prevent duplicate content issues.
Core Web Vitals are a set of performance metrics defined by Google that measure user experience, including loading speed, interactivity, and visual stability.
Crawl budget optimization is the process of improving how efficiently search engines crawl and index your website’s pages.
Crawl depth refers to the number of clicks it takes for a search engine to reach a specific page from the homepage.
Crawling is when search engines discover pages on a website. Indexing is when those pages are stored in the search engine’s database so they can appear in search results.
Domain Authority (DA) is a score that predicts how well a website may rank in search engines based on factors like backlinks and site quality.
E-E-A-T stands for Experience, Expertise, Authoritativeness, and Trustworthiness. It is used by Google to evaluate the credibility and quality of content.
Edge SEO is a method of implementing SEO changes using CDN or server-level technologies without modifying the website’s core code.
Faceted Navigation SEO focuses on optimizing filter-based pages (such as price, size, or color) to avoid duplicate content and improve search engine crawling.
A backlink is a link from one website to another. It is a key ranking factor that signals trust and authority to search engines.
