Global
Tenet is a leading FinTech branding agency in India, helping startups, financial institutions, and FinTech companies build trusted, memorable brands. We combine brand strategy, visual identity, website design, and digital experiences to create brands that stand out, build customer confidence, and support long term business growth.
India is one of the toughest markets to crack, especially in the financial sector where people think carefully before trusting a brand with their money. To stand out in this competitive market, your FinTech brand needs the right strategy, identity, and customer experience that inspires confidence from the very first interaction.
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One of the biggest success factors is clear brand positioning. Define your value proposition, audience, messaging, and financial microcopy to communicate why customers should choose your FinTech over competitors.
02
The branding should build confidence at every touchpoint through consistent messaging, professional design, transparent communication, and trust signals that reassure customers before they share personal or financial information.
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FinTech apps should simplify complex financial journeys with intuitive navigation, seamless onboarding flow, clear interfaces, and thoughtful interactions that improve customer satisfaction, engagement, and long term user retention.
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No matter if customers visit your website, mobile app, social media, or marketing campaigns, a consistent brand identity, messaging framework, and brand guidelines strengthen recognition and trust.
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If your brand looks like every other FinTech, customers will struggle to remember it. A unique brand personality, consistent design system, and distinctive visual identity create lasting recognition.
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We create a brand strategy that scales with your business, supporting new products, expanding audiences, investor confidence, and long term growth without losing consistency or brand recognition.
We built a complete brand identity for this transformative design school offering courses in architecture, interior design, and Vastu. Through discovery workshops and multi-language exploration, we created a cohesive visual system that resonates across India.
We helped this APAC athleisure brand build a distinctive identity through brand discovery workshops and research. The result is a cohesive design language that captures their unique positioning in the activewear market.
We developed a brand identity for India's leading Vastu consultation platform, translating ancient wisdom into modern visual language. The branding exercise defined purpose, narrative, and a visual system for those seeking harmony and balance.
We developed a brand identity for this data consultancy that balances analytical precision with approachability. The visual system communicates expertise without feeling cold, positioning Yameen as a trusted partner in data-driven decision making.
Our Ratings
Whether you are launching a payment platform, lending app, wealth management solution, or digital banking product, our branding services are built for India's regulated FinTech market and the trust customers expect in every financial interaction.
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Our brand strategy starts with market research, competitor analysis, customer personas, and audience insights to build a strong foundation that supports long term business growth and differentiation.
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We create a clear brand positioning and messaging strategy that defines your value proposition, communicates your strengths, and helps customers understand why your FinTech business deserves their trust.
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Our FinTech logo designers create memorable logos with thoughtful typography, icons, colour systems, and visual balance that reflect your brand personality and strengthen recognition across every platform.
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Apart from your logo, we create a complete visual identity including colour palettes, typography, imagery, illustrations, iconography, and branded assets that ensure consistency across every customer touchpoint.
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Our brand guidelines go beyond a few pages. We create a detailed brand playbook covering logo usage, typography, colours, messaging, visual assets, and scalable design systems.
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Your website and mobile app are often the first impression of your brand. We create consistent digital experiences that build trust, strengthen recognition, and improve customer confidence.
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Every touchpoint should guide users towards meaningful actions. We improve user journeys through UX research, CRO audits, conversion focused interfaces, and intuitive experiences that increase engagement.
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Give your marketing team the right assets with professionally designed brochures, presentations, social media creatives, sales materials, and investor ready branding that supports consistent business growth.
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With custom branded pitch decks, we help you present your vision with clarity and confidence, whether you are raising seed funding, Series A investment, or future funding rounds.
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Not getting the recognition your business deserves? We refresh your brand strategy, identity, messaging, and digital presence to improve perception, strengthen trust, and support future growth.
Our work spans India's rapidly growing FinTech ecosystem, helping businesses operating in RBI, SEBI, NPCI, and other regulated environments build trusted, future ready brands. Explore some of the FinTech industries we work with.
India's leading businesses, including Paytm, KPMG India, Deloitte, and Gartner, trust our digital solutions to strengthen their brands and digital experiences. Connect with our team to discuss your FinTech branding requirements or request a proposal tailored to your business.
Our FinTech branding projects typically start at around ₹3 Lakhs for startups and growing businesses looking to build a strong brand foundation.
Enterprise branding projects can range from ₹30 Lakhs to ₹40 Lakhs or more, depending on the scope, research, brand architecture, digital experiences, and the number of deliverables required.
Here are some details we need to prepare a customised proposal for your business.
Once we understand your requirements, our team prepares a detailed proposal outlining the recommended approach, project scope, deliverables, timelines, commercials, and implementation plan, ensuring complete clarity before the project begins.
Our growth journey as a experience design company has bagged a few reputed accolades as well.
They truly understood our vision for ASDAV. They helped us create a seamless new brand identity and digital space that makes it easier for students and professionals to explore our programs. Their attention to detail and strategic approach made a real difference
Jasmine
Founder, Asian School of Design & Applied Vastu
They completely changed the way our customers shop online. The new website and app feel so seamless—it’s like they just get what we needed!
Asmaa Alobaid
Founder, AnglesKw
They helped us craft a digital experience that truly reflects our brand—seamless, stylish, and performance-driven. Our customers now engage with our products more effortlessly than ever
Naimish
Founder, Pazazz
Tenet has been our go-to partner for almost everything digital. From brand strategy & UX research to development, marketing, & much more. We’ve had a wonderful experience with the team.
Danish Rahman
Marketing Officer, M42
We have many agencies in our partner network, but Tenet holds a special place for us. They've been with us for years, and they really know how to service well and deliver results that we're looking for.
Shruti Joshi
Senior Marketing Manager, Gartner
I've headed Oligvy and I've worked with many renowned agencies, but I am always eager to work with young and impactful agencies. Tenet (formerly KodeGlobe) is the right choice for us.
Derek O'Brien
Member of Parliament, Indian Govt. Ex Creative Head, Ogilvy
Their articulation of the process and their understanding of what we wanted was way ahead of what we were imagining.
Darryn Hurme
Product Head
As a first-time app developer, I had no experience in building apps, but Tenet made the process seamless. Their UI/UX work was fantastic, and they guided me every step of the way. I now have a great iOS and Android app—highly recommended!
Sajil Shah
Founder, Strongr
Their work brought our AI vision to life with a bold new identity and seamless digital experience. The transformation strengthened our global presence and made our innovation more accessible than ever.
Nitish Kumar
Founder, Algo Engineers
They transformed our platform into a seamless experience. The new website makes property searches effortless, helping our users find homes faster while improving engagement for us!
Cassian Rhoades
Senior Marketing Manager, Trulia
Their style of communication and empathy towards our requirements were amazing!
Seraphina Vale
Marketing Officer, Lazada
They're more than developers—true product solution specialists. As a UI/UX design agency, they revamped our website, improving UX and boosting call-to-action rates. Their expertise and seamless communication made the process effortless
Daniel Reynolds
Head of Product Development, Spiltwise
Their mobile app development streamlined our logistics, making reporting effortless. Clear communication and proactive execution made the process smooth and efficient.
Alex Carter
Product Specialist, Coca-Cola
Tenet’s UX audit gave us insights we hadn’t considered. The redesign made shopping smoother for customers and improved our operations. A truly valuable partnership.
Mithila Chirawawala
Founder, Mybabybabbles
120+
Brand identities crafted
3.2x
Average lift in brand-aided conversion
$1.54B+
Revenue generated for client brands
45+
Awards & industry recognitions
Choosing the right FinTech branding agency can shape your business for years to come. Here's why startups, financial institutions, and enterprise businesses across India choose Tenet as their branding partner.
Trust is everything in FinTech, especially when money is involved. Here’s how we build strong FinTech brands in the face of unforgiving regulations and fierce competition.
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A-43, A Block, Sector-63, Noida
Office timings - Mon-Fri : 09:30 AM - 06:00 PM
We’d love to hear about your brand, your visions, current challenges, even if you’re not sure what your next step is.
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