Global
Congratulations on taking the first step toward plugging the gaps in your store's revenue. This checklist is your tick-as-you-go audit of every lever that moves online sales, across the five stages of the buying journey. Every fix is drawn from real e-commerce optimisation work: 60+ practical moves spanning product pages, checkout, retention, traffic and promotions, tested across 300+ projects.
Explore high-impact moves pulled directly from the Revenue Leak Checklist 2026. These practical fixes help you turn product pages into conversion engines, remove the checkout friction that quietly kills sales, and build the retention and traffic systems that compound revenue across every stage of the buying journey.
Turn Product Pages Into Conversion Engines
Most stores lose the sale on the page itself, through weak images, missing detail, or a buried call to action. This section walks you through the product-page and checkout fixes that build buyer confidence: zoomable visuals, benefit-led copy, visible reviews, guest checkout, upfront costs and trust signals that turn hesitation into orders.
Recover the Revenue You're Already Losing
A large share of ready-to-buy shoppers leave before they pay. This part of the checklist shows you how to win them back, with timed abandoned-cart sequences, segmented email that speaks to each customer, and the retention flows that turn one-time buyers into repeat revenue without spending a rupee more on traffic.
Bring Qualified Buyers, Then Amplify
Conversion is wasted without the right visitors. This section covers e-commerce SEO that ranks category and product pages for high-intent search, paid and retargeting campaigns that recover lost visitors, and the promotions, free-shipping strategy and social proof that compound demand across the year.
Most stores lose the sale on the page itself, through weak images, missing detail, or a buried call to action. This section walks you through the product-page and checkout fixes that build buyer confidence: zoomable visuals, benefit-led copy, visible reviews, guest checkout, upfront costs and trust signals that turn hesitation into orders.
A large share of ready-to-buy shoppers leave before they pay. This part of the checklist shows you how to win them back, with timed abandoned-cart sequences, segmented email that speaks to each customer, and the retention flows that turn one-time buyers into repeat revenue without spending a rupee more on traffic.
Conversion is wasted without the right visitors. This section covers e-commerce SEO that ranks category and product pages for high-intent search, paid and retargeting campaigns that recover lost visitors, and the promotions, free-shipping strategy and social proof that compound demand across the year.
We’d love to hear about your brand, your visions, current challenges, even if you’re not sure what your next step is.
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