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Mobile App Development for UAE’s Leading Philanthropic Institution - Al Jalila Foundation

Industry

Healthcare

Services Provided

Mobile App Development

Backend Development

UI Design

UX Design

INTRODUCTION

Al Jalila Foundation is one of the UAE’s most respected philanthropic organizations—championing causes across cancer, diabetes, cardiovascular disease, and more.

Our collaboration with the foundation set out to reimagine how people could support these life-changing efforts through a single, beautifully designed mobile app. This wasn’t just about donations. It was about creating an emotional, intuitive digital ecosystem where users could give in four ways: time, money, movement (steps), and heartbeats. We were honored to conceptualize, design, and develop this modular app—turning passive intent into active contribution and compassion into measurable impact.

BACKGROUND

Al Jalila Foundation envisioned a platform that made generosity accessible, personalized, and rewarding. Whether someone had the means to give financially or the motivation to give through activity or volunteering, the app had to support their cause in a seamless and engaging way.

However, the project came with its own set of challenges:

  • Each donation type—money, time, steps, and heartbeat—required distinct logic modules, unique permissions, and separate workflows
  • The app needed to be highly modular, yet unified in experience
  • A wide range of third-party integrations—from health data trackers to payment gateways—had to work together fluidly
  • The platform needed to feel intimate yet scalable, built for both individuals and large organizations

Our goal was to build an app that was not just functional, but emotional—a daily reminder of purpose and positive change.

APPROACH

We started by deeply immersing ourselves in the lives of potential users—donors, volunteers, patients, and caregivers. From that empathy-driven understanding, we designed a product framework that treated every form of giving as equally valuable.

Each module was mapped as a standalone journey, yet all were connected by a central profile system and shared experience logic. This allowed us to:

  • Create a flexible UX that adapted to the user’s giving style
  • Plan development around micro-interactions and real-time feedback (such as progress tracking, gamified steps, impact updates)
  • Anticipate edge cases for users joining via social login, organizational codes, or wearable devices
  • Maintain a clean admin backend that could manage events, content, donations, volunteers, and impact reports

We adopted an agile development approach, with research and feedback loops embedded between each sprint to ensure alignment with both technical constraints and humanitarian goals.

SOLUTION

A Purpose-Driven App That Makes Giving Accessible to All

We designed and developed a purpose-driven mobile application that brings four unique giving pathways into a unified digital experience. Users can choose to donate money, time, physical movement (steps), or heartbeats—each pathway supported by a distinct logic model, yet bound together through a cohesive interface and intuitive navigation. From real-time step tracking integrated with Apple Health and Fitbit to interactive fundraiser listings, volunteer event bookings, and health-focused kit sponsorships, every element of the app was built to encourage participation and foster emotional connection. The result is a platform that simplifies giving, amplifies impact, and turns daily actions into life-changing contributions.

TECHNOLOGY USED

Impact Delivered

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Solutions Delivered

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People Impacted

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